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Commercial Hand Towel | Nova Blue Paper Towel | 2-Ply Disposable | Mitre Essentials GW349

SKU: GW349
£7.76 / exc vat
£9.31/ inc vat
  • 100% Cotton Fabric
  • Commercial Grade Weave
  • 2-Ply Construction
  • Generous 500x900mm Size

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Product Overview

Here we have a proper, hard-wearing towel that feels anything but industrial. The Mitre Essentials GW349 is a fantastic commercial-grade fabric towel that brings a splash of colour and  a dose of luxury to any professional setting. Forget flimsy disposables; this is for businesses that understand that the small details, like a soft, absorbent hand towel, make a massive difference to a customer's experience and  perception of quality.

Specifically designed for places like hotels, busy B&Bs, spas, and  even high-end restaurant washrooms, this towel is an absolute workhorse. It’s crafted to handle the rigours of commercial laundering, meaning it will keep its plush feel and  vibrant blue colour wash after wash. It’s not just practical; the decorative chevron header bar adds a little touch of class that won't go unnoticed by your discerning guests.

If you're looking to move beyond standard commercial blue paper hand towels and  invest in quality that your customers can literally feel, this is your answer. It’s a simple upgrade that speaks volumes about your commitment to comfort and  quality, offering a far more premium experience than even the best blue paper hand towels 2 ply can provide. It’s an investment in guest satisfaction that pays for itself in the long run.

Key Features and  Benefits

  • 100% Cotton Fabric: Exceptionally soft, wonderfully absorbent, and  gentle on the skin.
  • Commercial Grade Weave: Built tough to withstand frequent, high-temperature industrial washing cycles.
  • 2-Ply Construction: Offers a superior, reassuring thickness for a premium feel.
  • Generous 500x900mm Size: Provides excellent, comfortable coverage for guests in any setting.
  • Decorative Chevron Header: A subtle, stylish design detail that elevates the overall look.
  • Vibrant Blue Colour: Specially dyed to stay bright and  professional, resisting fade.
  • Matching Linens Available: Easily create a coordinated, high-end look in your bathrooms.
  • Incredibly Versatile: Perfect for hotels, health clubs, spas, and  luxury washrooms.

Technical Specifications

  • Brand: Mitre Essentials
  • SKU: GW349
  • Dimensions: 900(L) x 500(W) mm
  • Colour: Blue
  • Ply: 2-Ply Weave
  • Material: 100% Cotton
  • Special Feature: Decorative Chevron Header Bar
  • Intended Use: Hotels, Guesthouses, Resorts, B&Bs
  • Washing: Suitable for extensive commercial laundering

Expert Review and  Insights

Mitre Essentials consistently delivers on its promise of dependable quality for the hospitality sector. This towel is no exception. It strikes that perfect balance between being tough enough for the daily grind of a busy hotel, yet soft and  plush enough to feel like a treat for guests. It’s a smart choice for any business wanting to project an image of quality and  care.

Emily Hart – Tableware & Linens Expert View Profile →

  • Pros: The durability is first-class; it holds up brilliantly to contract laundering.
  • Cons: Requires a bigger initial investment than disposable paper towel options.

Case Study: Real Business, Real Results

The Lake View Spa in Ambleside, Cumbria, decided to upgrade their entire range of client towels. They were finding their previous towels became thin and  lost their softness quickly, impacting the luxury feel they strive for and  increasing their annual replacement costs.

"We needed a towel that could withstand our demanding daily laundry schedule without losing its plushness. The Mitre Essentials towels have been brilliant. They still look and  feel fantastic after months of constant use, and  our clients have noticed the difference in quality."

Robert Davies – Spa Manager

By switching, the spa reduced its annual towel replacement budget by over 25% and  saw an increase in positive guest feedback specifically mentioning the quality of the facilities and  linens.

Installation and  Maintenance Guide

Setting It Up

  • Always perform an initial wash before first use to remove any storage dust and  maximise absorbency.
  • Wash with similar colours to maintain the vibrant blue shade.
  • For a professional presentation, fold neatly in thirds lengthwise, then in half.

Keeping It Going

  • Wash at the recommended temperature to ensure hygiene without damaging the cotton fibres.
  • Avoid using fabric softener, as it can coat the fibres and  reduce the towel's absorbency over time.
  • Tumble dry on a medium heat setting to keep the towels soft and  fluffy.
  • Address any stains promptly before they set in to prolong the towel's pristine appearance.

Buying Guide: Choosing the Right Commercial Towels

Not sure what fits best? When you're buying linens for your business, a few key details can make all the difference. Here’s a quick guide to help you choose wisely.

Check the GSM

GSM stands for 'Grams per Square Metre'. A higher GSM (e.g., 500+) means a heavier, plusher, and  more absorbent towel, which feels much more luxurious to your guests.

Material Matters

100% cotton is the gold standard for softness and  absorbency. Blends can be durable, but for guest-facing towels, nothing beats the natural feel of pure cotton.

Stitching is Key

Look for double-stitched hems. This small detail dramatically reinforces the edges of the towel, preventing fraying and  unravelling during frequent, intense washing cycles.

Reusable vs. Disposable

While options like Nova disposable hand towels offer convenience, reusable fabric towels reduce waste and  long-term cost. They also provide a far superior customer experience.

Colour Fastness

Ensure the towels are rated for colour fastness. This means the colour is locked in and  won't fade into a dull, tired shade after a few cycles in a commercial laundry.

Frequently Asked Questions

Q: Can these towels be tumble-dried?

A: Yes, absolutely. We recommend tumble drying on a medium heat setting to maintain their softness and  fluffiness for your guests.

Q: Is this a paper towel?

A: No, the Mitre Essentials GW349 is a premium, reusable fabric towel. It is designed as a superior, long-lasting alternative to commercial blue paper hand towels.

Q: What does '2-ply' mean for a fabric towel?

A: For a fabric towel, '2-ply' refers to the use of two yarns twisted together to create a stronger, thicker, and  more absorbent weave, resulting in a more durable and  luxurious feel.

Q: Will the blue colour fade or run in the wash?

A: These towels are designed with high-quality, colourfast dyes specifically for commercial use, so they resist fading and  maintain their vibrant colour through many wash cycles.

Q: What are the exact dimensions?

A: Each hand towel measures a generous 500mm in width and  900mm in length (50 x 90cm).

Q: Are these towels sold individually or in packs?

A: This SKU is for a single towel, which allows you to order the precise quantity your business needs, whether you're topping up or doing a full refurbishment.

Q: How soft are they? Are they suitable for a luxury hotel?

A: They are made from 100% cotton, making them very soft to the touch and  perfectly suited for creating a luxurious experience in hotels, spas, and  B&Bs.

Q: What is the chevron header bar for?

A: The chevron header bar is a woven, decorative band near the edge of the towel. It's a subtle design feature that adds a touch of elegance and  a premium finish.

What Customers Are Saying

"A really great quality towel for the price. They wash beautifully and  the blue is a lovely, professional shade. Much better than the endless cycle of paper towels we used to have."

Sarah Knight – The Fitness Hub, Bristol

"Very soft and  absorbent, our guests love them. They add a real touch of class to our en-suites. A solid investment that elevates our rooms."

Ben Carter – Owner, The Old Mill B&B, York

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The Mitre Essentials Promise: An Investment in Guest Loyalty

Choosing Mitre Essentials isn't just about buying a towel; it's about investing in your brand's reputation. With over 70 years of experience supplying the UK's top hotels and  hospitality venues, Mitre understands that consistency and  quality are non-negotiable. These towels represent a commitment to guest comfort that goes far beyond a simple line on a spec sheet. By opting for high-quality, reusable linens, you're not only reducing the environmental impact and  long-term costs associated with disposable paper towels but also making a powerful statement. You're showing your guests that you care about the details, enhancing their perception of your entire operation and  encouraging the kind of loyalty that builds a successful business.

Explore more from Mitre Essentials

Why 'Commercial Laundering' Capability is a Must-Have

So, what does it actually mean when a towel is 'designed for extensive commercial laundering'? It’s not just about being able to pop it in a washing machine. Think of it like the difference between a normal family car and  a London taxi. Both drive, but the taxi is engineered from the ground up to handle relentless, heavy use, day in, day out.

These towels are the taxi. They use special, long-staple cotton fibres that are inherently stronger, with reinforced stitching on the hems to prevent fraying. The dyes are chemically bonded to the fabric to withstand the high temperatures and  powerful detergents used in commercial laundries without fading or bleeding. This means you're not just buying a towel; you're buying a product engineered for a long, reliable service life in a demanding professional environment, saving you money and  hassle on constant replacements.

Who Should Buy This?

  • Hotels & Guesthouses: To provide a premium in-room bathroom experience that guests will remember and  appreciate.
  • Spas & Health Clubs: For offering soft, highly absorbent towels in changing rooms and  treatment areas.
  • High-End Restaurants: To elevate the customer experience in washrooms, moving beyond standard disposable hand towels.
  • Boutique B&Bs: Perfect for adding a touch of coordinated luxury and  homely comfort to guest bathrooms.
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Elevate your guest experience today. Add the Mitre Essentials GW349 Commercial Hand Towel to your basket for a simple upgrade with a lasting impact.

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