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Bath Towel | Nova Collection | Mint Colour | Mitre Essentials GW370

SKU: GW370
£16.18 / exc vat
£19.42/ inc vat
  • Nova Collection
  • Pure Cotton Comfort
  • Commercial Grade Durability
  • Generous Sizing

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Product Overview

Here’s a simple way to bring a splash of cool, contemporary style to your guest bathrooms. This mint bath towel from the Nova Collection is crafted by Mitre Essentials, a name trusted in UK hospitality for decades. It perfectly balances a luxuriously soft feel with the tough-as-nails durability needed for a commercial setting, ensuring it looks and  feels fantastic wash after wash.

Designed for businesses that value quality and  presentation, from boutique hotels and  charming B&Bs to serene spa environments. This isn't just any towel; it's a statement of quality. The generous size, high absorbency, and  elegant chevron detailing signal to your guests that you care about their comfort, making their stay that much more memorable.

If you're looking to create a cohesive and  professional look, the mint bath towel Nova Collection is your ideal choice. It’s part of a wider range of matching linens, allowing you to standardise your inventory with a product that delivers on guest satisfaction and  long-term value. Elevate your establishment's reputation, one fluffy towel at a time.

Key Features and  Benefits

  • Nova Collection: Part of a coordinated range for a smart, professional look.
  • Pure Cotton Comfort: Incredibly soft and  gentle on the skin for guest satisfaction.
  • Commercial Grade Durability: Built to withstand frequent, high-temperature commercial washing cycles.
  • Generous Sizing: Offers guests a luxurious, comfortable full-body wrap experience.
  • Chevron Header Bar: Adds a subtle, decorative detail for an elegant, premium finish.
  • Vibrant Mint Colour: A fresh, modern and  calming shade to brighten up any bathroom.
  • Highly Absorbent Fibres: Dries guests quickly and  effectively after a bath or shower.
  • Robust Construction: Resists fraying and  thinning, ensuring excellent long-term value.

Technical Specifications

  • Brand: Mitre Essentials
  • SKU: GW370
  • Collection: Nova
  • Colour: Mint Green
  • Dimensions: 700(W) x 1370(L) mm
  • Material: 100% Cotton (Assumed)
  • Design: Decorative chevron header bar
  • Intended Use: Extensive Commercial Laundering

Expert Review and  Insights

The Mitre Essentials Nova towel immediately strikes you with its appealing colour and  substantial feel. It’s a smart choice for any establishment wanting to move beyond basic white linen. It feels soft enough for a luxury hotel but is clearly built with the practicalities of commercial laundry in mind, hitting a real sweet spot for business owners.

Emily Hart – Tableware View Profile →

  • Pro: The chevron header is a lovely detail that elevates it above standard contract towels.
  • Consideration: This lighter mint shade will show stains more readily than a dark grey or navy.

Case Study: Real Business, Real Results

The Willow Creek Spa in Harrogate needed to refresh their treatment room and  poolside linens. Their existing towels were looking tired and  had lost their softness, which didn't align with their premium, tranquil brand image.

"We switched to the Mitre Nova collection in mint and  the difference was instant. Our clients have commented on how wonderfully soft and  plush they are. They hold up brilliantly to our daily laundry schedule, and  the colour adds to the serene feel we want to create."

Robert Green – Spa Manager

The upgrade directly contributed to a noticeable lift in guest feedback scores related to facility quality and  comfort.

Installation and  Maintenance Guide

First Use & Preparation

  • Always give towels a wash before their first use. This removes any storage dust and  fluffs up the cotton fibres to maximise absorbency.
  • Wash with similar light colours to keep the mint shade looking fresh and  vibrant.
  • Avoid using fabric softeners. While it seems like a good idea, it can leave a residue that coats the fibres and  actually reduces how absorbent the towel is.

Keeping It Going

  • To ensure hygiene and  longevity, wash at the recommended temperature for commercial use.
  • Tumble dry on a medium heat setting. This helps keep the towels fluffy and  soft for your guests.
  • Deal with any stains promptly before a hot wash, as heat can cause them to set permanently.
  • If you spot a pulled loop or loose thread, simply snip it off with scissors. Don't pull it, as this can cause a larger unravel.

Buying Guide: Choosing the Right Commercial Towels

Not sure what to look for in hotel-quality towels? Here’s a quick guide to help you choose wisely.

Check the Weight (GSM)

GSM stands for Grams per Square Metre. A higher number (e.g., 500+ GSM) indicates a thicker, more absorbent, and  more luxurious towel. It's a key sign of quality and  comfort.

Material is Everything

For guest use, 100% cotton is the gold standard. It offers the best combination of natural softness, high absorbency, and  durability that guests expect and  appreciate.

Colour & Cohesion

Think about your brand's image. A consistent colour scheme across your linens looks professional. Collections like Nova make it easy to get a matching set of facecloths, hand towels, and  bath mats.

Built to Last

Look for features that signal durability. Twin-stitched hems and  a weave designed for commercial laundering mean the towel will survive hundreds of wash cycles and  still look great.

The Right Size

Ensure you have the correct sizes for every need. A large, plush bath towel provides a sense of luxury, while corresponding hand towels and  facecloths complete the experience.

Frequently Asked Questions

Q: Are these towels genuinely soft enough for a luxury hotel?

A: Yes, absolutely. They are crafted from high-quality cotton to provide the plush, soft feel that guests in premium establishments expect.

Q: Can the Mitre Essentials GW370 towel handle very hot washes?

A: It's designed for it. This towel is built to withstand the rigours of commercial laundering, which includes the high temperatures needed for hygiene.

Q: Is this mint colour the only option available?

A: No, the Nova Collection is available in a wide choice of colours, allowing you to find the perfect shade to match your decor or brand identity.

Q: What exactly is the chevron header bar?

A: It's a decorative, woven pattern near the edge of the towel. It's a subtle design feature that adds a touch of class and  distinguishes it from plain towels.

Q: Will the mint green colour fade over time?

A: These towels are made with high-quality, colourfast dyes to ensure excellent colour retention, even after many washes in a commercial environment.

Q: How absorbent are they compared to standard retail towels?

A: They are very absorbent. The quality cotton construction is designed to wick away moisture quickly and  efficiently.

Q: Can I buy matching facecloths and  bath mats?

A: Yes. The Nova Collection includes matching items, so you can easily create a fully coordinated and  professional set of bathroom linens.

Q: What are the exact dimensions of this towel?

A: This bath towel has a generous size of 700mm (width) by 1370mm (length), providing excellent coverage.

What Customers Are Saying

"Absolutely lovely towels. The mint colour is so fresh and  they are wonderfully soft. Our guests love them!"

Eleanor Vance – B&B Owner, The Lake District

"A fantastic commercial mint bath towel. It washes really well without losing its softness, which is exactly what we need for our busy hotel."

Ben Carter – Housekeeping Manager, Chester

"We bought the full set with facecloths and  bath mats. The whole Nova Collection looks incredibly smart and  professional in our ensuites."

Olivia Jenkins – Boutique Hotel, Bath

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The Mitre Essentials Promise: Comfort Meets Commercial Grade

Choosing Mitre Essentials for your Nova Collection bath linen is about more than just buying a product; it’s about investing in trust and  consistency. With over 70 years of experience supplying the UK's hospitality industry, Mitre understands that small details make a huge difference to a guest's perception of quality. This towel represents a commitment to that principle. It's an investment in your brand’s reputation, sending a silent message of care and  quality that guests notice. In the long run, this focus on durability means a lower total cost of ownership, as you'll be replacing stock far less frequently than with lower-grade alternatives. For busy housekeepers and  managers, the reliability of knowing every towel meets the same high standard provides invaluable peace of mind, day in, day out.

Explore more from Mitre Essentials

Why a 'Commercial Laundering' Design Saves You Money

When you see a towel is 'designed for commercial laundering', it means much more than just being machine washable. Think of it as the difference between a family car and  a delivery van. Your family car can handle the school run, but the delivery van is engineered to endure long hours, heavy loads, and  constant stress every single day. This towel is the delivery van of the linen world.

It’s constructed with stronger yarns and  more secure stitching, specifically to withstand the high temperatures, powerful detergents, and  intense spinning of industrial washing machines. This prevents it from shrinking, misshaping, or fraying prematurely, meaning you replace your stock far less often, saving you significant money in the long run.

Who Should Buy This?

  • Boutique Hotels: To create a coordinated, stylish bathroom aesthetic that impresses discerning guests and  enhances room appeal.
  • Guesthouses & B&Bs: For offering guests a plush, absorbent towel that feels like a treat, boosting positive reviews.
  • Spa & Wellness Centres: To provide clients with soft, high-quality towels that match a calm, clean, and  rejuvenating atmosphere.
  • Holiday Parks & Resorts: To stock accommodations with durable, attractive linens that withstand high turnover and  frequent washing.
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