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Buffalo
In Stock
Commercial Heated Display Merchandiser | Square Countertop Food Warmer | 120L Capacity | Buffalo HW923
£876.08
/ exc vat
£1,051.30/ inc vat
- 120L Capacity
- Adjustable Chrome Shelves
- Rear Sliding Doors
- Removable Water Pan
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Product Overview
Thinking about how to make your hot snacks the star of the show? This Buffalo square heated display merchandiser 120 litre is just the ticket. It's designed to sit neatly on your countertop, showcasing everything from golden sausage rolls to tempting pasties, all while keeping them at the perfect serving temperature. The sleek, square design with front and side glass offers a brilliant all-round view, making it a powerful sales tool in its own right.
It’s a must-have for any business that wants to boost impulse buys, from bustling city-centre cafés and bakeries to service stations and staff canteens. With easy-to-use controls, adjustable shelving, and handy rear-door access for staff, it combines stylish presentation with practical, everyday functionality. The internal LED lighting makes your food look absolutely irresistible, drawing customers in from the moment they walk through the door.
This unit isn’t just about looking good; it's a proper workhorse built for the demands of a commercial setting. The clever water pan feature prevents food from drying out, ensuring your last sale of the day is as fresh as the first. If you want to increase turnover and reduce waste by keeping food wonderfully warm and visible, this countertop champion is ready to get to work.
Key Features and Benefits
- 120L Capacity: Generously displays a wide variety of hot food items.
- Adjustable Chrome Shelves: Customise the layout for different sized products with ease.
- Rear Sliding Doors: Allows for quick, hygienic restocking away from customers.
- Removable Water Pan: Adds humidity to keep food moist and delicious for longer.
- Adjustable Temperature Control: Set the perfect heat (30-90°C) for different food types.
- Energy-Saving LED Lighting: Illuminates your products beautifully without hiking up your energy bills.
- Square Glass Design: Provides a fantastic 270-degree view to entice hungry customers.
- Easy to Clean: Simple construction and removable parts make daily cleaning a breeze.
Technical Specifications
- Brand: Buffalo
- SKU: HW923
- Dimensions: 686(H) x 678(W) x 568(D) mm
- Capacity: 120 Litre
- Power: 1.1kW (Standard 13A Plug)
- Voltage: 230V
- Temperature Range: 30°C to 90°C
- Weight: 48kg
- Colour: Black
- Control Type: Dial
- Shelves: 3 x Adjustable Chrome Plated
Expert Review and Insights
The Buffalo HW923 hits that sweet spot between performance and presentation. It’s a solid, dependable unit that does exactly what it promises: keeps food warm and sells it with light. The square design is a modern touch that offers better viewing angles than many curved models, and the water pan is a simple but crucial feature for maintaining food quality throughout the day.
Oliver Bennett – Catering Equipment Expert View Profile →
- Pro: The LED lighting combined with the wide glass panels really makes food pop.
- Con: Rear-only access means it needs to be positioned against a wall for staff.
Case Study: Real Business, Real Results
'The Corner Crust', a popular bakery in Bristol, needed to upgrade their countertop display to better showcase their award-winning savoury pies and reduce end-of-day waste from food drying out.
"We chose the Buffalo 120L heated showcase because of its size and the water pan feature. Since we installed it, our pies look fantastic under the light and stay perfectly moist for hours. Customers can see everything clearly, and they're definitely buying more with their eyes."
Mark Thompson – Owner
Since the installation, The Corner Crust has reported a 30% increase in hot food sales and a noticeable reduction in food waste, directly improving their daily profit margin.
Installation and Maintenance Guide
Setting It Up
- Ensure the unit is placed on a flat, stable, and heat-resistant countertop with good ventilation around it.
- Before first use, wash the removable shelves and water pan in warm, soapy water.
- Position the unit near a standard 13A socket – no special wiring required.
- Fill the water pan with a small amount of warm water before switching on to maintain food humidity.
Keeping It Going
- Wipe down the glass and interior surfaces daily with a soft cloth and food-safe cleaner.
- Always disconnect from the power supply before cleaning.
- Remove and wash the shelves and water pan regularly to prevent build-up.
- Check the plug and cord for any signs of wear and tear as part of your routine kitchen checks.
Frequently Asked Questions
Q: How many shelves are included?
A: This model comes with three adjustable chrome plated shelves, allowing you to customise the interior space.
Q: Is the temperature easy to control?
A: Yes, it features a simple-to-use dial control to adjust the temperature anywhere between 30°C and 90°C.
Q: Does this unit need a special power supply?
A: No, it runs on a standard 230V mains supply and comes with a 13-amp plug, so you can plug it in and go.
Q: What is the purpose of the water pan?
A: The water pan adds a little humidity to the cabinet, which helps to prevent food like pastries and pies from drying out over time.
Q: How do I access the inside of the cabinet?
A: Access is via easy-access sliding doors at the rear of the unit, perfect for staff to serve from or restock.
Q: Is the lighting effective?
A: Yes, it uses bright, energy-saving internal LED lighting designed to make your food products look as appealing as possible.
Q: Can I remove the shelves for cleaning?
A: Absolutely. The shelves are fully removable, making daily cleaning of the unit much simpler.
Q: Is the glass toughened for safety?
A: Yes, commercial display units like this use toughened safety glass suitable for a busy commercial environment.
The Buffalo Promise: Reliability on Your Countertop
When you invest in a piece of equipment, you need more than just a list of features; you need peace of mind. Buffalo has earned its place in busy UK kitchens by building equipment that is straightforward, tough, and consistently reliable. This square hot display unit for cafes is a perfect example of that philosophy. It's not overloaded with complicated digital controls or features you'll never use. Instead, it focuses on doing the essentials brilliantly: keeping food at a safe, consistent temperature and displaying it beautifully. This focus on practical, robust engineering means less time worrying about breakdowns and more time serving customers. For businesses that depend on daily sales, that built-in Buffalo reliability is one of the most valuable features of all.
Explore more from BuffaloHow a Simple Water Pan Protects Your Profits
Ever wondered what the 'removable water pan' is really for? Think of it as a tiny spa for your food. When you're holding hot items like pastries, pies, or chicken for hours, the dry heat can suck the moisture right out, leaving them tough and unappetising. This leads to waste and unhappy customers. By adding a little water to this pan, the unit creates gentle humidity inside the cabinet. This humid air acts like a protective blanket, keeping your food succulent and fresh-tasting for much, much longer. It's a simple, low-tech feature that makes a massive difference to food quality and your bottom line.
Who Should Buy This?
- Local Cafés & Coffee Shops: Perfect for showcasing warm croissants, paninis, and pastries right on the counter to tempt customers ordering drinks.
- Bakeries & Delis: Keep your freshly baked pies, pasties, and sausage rolls at the ideal temperature for a grab-and-go lunch rush.
- Petrol Stations & Forecourts: A fantastic countertop heated food display cabinet for driving impulse sales of hot snacks to motorists and commuters.
- School & Workplace Canteens: An easy, self-contained solution for offering hot meal options like jacket potatoes or savoury tarts during breaks.
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Get your hot food noticed and boost sales today – add the Buffalo HW923 Heated Display Merchandiser to your basket now for fast UK delivery.