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Hi there, I'm Jarvis! I see you're looking at the Concentrated Paste Food Colour | Ocean Blue Food Colouring | 25g | PME HU317. How can I help you with the technical specs or suitability for your business today?

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Concentrated Paste Food Colour | Ocean Blue Food Colouring | 25g | PME HU317

SKU: HU317
£2.67 / exc vat
£3.20/ inc vat
  • Concentrated Gel Formula
  • Versatile Application
  • Consistent Colour Control
  • Gluten-Free Formula

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Product Overview

Thinking of adding a truly spectacular splash of colour to your cakes and  bakes? This concentrated ocean blue food colouring from PME is your secret weapon. It’s a professional-grade gel paste designed to deliver rich, vibrant colour without compromising the texture of your icing, batter, or dough. A tiny dab is all it takes to transform your creations from bland to brilliant, making it an essential for any serious baker's toolkit.

Perfect for everyone from professional cake decorators crafting intricate wedding cakes to passionate home bakers wanting to level up their cupcakes, this paste is incredibly versatile. Use it to create stunning seaside themes, dreamy sky-blue frostings, or to add a pop of colour to cookie dough and  macarons. Its easy-to-use formula mixes in smoothly, giving you complete control over the final shade.

With its high concentration, this 25g pot will last you through countless baking projects, offering incredible value and  consistent, repeatable results every single time. Forget watery, weak colours that ruin your buttercream – this is the professional blue food colouring that delivers a punch, ensuring your bakes look as good as they taste.

Key Features and  Benefits

  • Concentrated Gel Formula: A tiny amount delivers incredibly rich, vibrant colour.
  • Versatile Application: Works brilliantly in buttercream, sugarpaste, batter, and  more.
  • Consistent Colour Control: Achieve the same beautiful ocean blue shade every time.
  • Gluten-Free Formula: Perfectly safe for coeliacs and  gluten-sensitive customers.
  • Alcohol-Free: Suitable for all dietary requirements and  celebrations.
  • Doesn't Alter Texture: Adds pure colour without watering down your careful mixes.
  • 25g Resealable Tub: Keeps the PME concentrated paste food colour fresh between bakes.
  • Trusted PME Brand: Rely on a name known for quality in cake decorating.

Technical Specifications

  • Brand: PME
  • SKU: HU317
  • Product Type: Concentrated Paste Food Colour
  • Colour: Ocean Blue
  • Pack Size: 25g
  • Weight: 0.03kg
  • Dietary Information: Gluten-Free, Alcohol-Free

Expert Review and  Insights

When you need precision and  reliability in your finishing touches, PME is a brand that consistently delivers. This food colouring paste is a prime example; the pigment is so rich and  the consistency so stable, it’s a far cry from a standard supermarket liquid. It gives bakers the confidence to replicate their best work, which is invaluable in a professional setting.

Sophie Brooks – Chef Tools View Profile →

  • Exceptional Pigmentation: The colour is incredibly vivid, meaning you use far less product per batch.
  • Staining Potential: Be warned, this professional-grade colour will stain hands and  surfaces if you're not careful!

Case Study: Real Business, Real Results

The Coastal Bakehouse in Whitby, North Yorkshire, was struggling to find a consistent blue for their best-selling 'North Sea Swirl' cupcakes. Their previous liquid colouring was fading during baking and  giving them different shades with every batch.

This PME paste is absolutely brilliant. The blue is exactly the shade of the sea on a good day, and  it never fades or alters the icing. Our customers have even commented on how vibrant the cupcakes look now, it's made a huge difference to our display counter.

Robert Miller – Head Baker

By switching to the PME HU317 food colour, they achieved perfect colour consistency across all batches, reducing icing waste from colour mismatches by over 15%.

Installation and  Maintenance Guide

Getting the Best Results

  • Always start with a tiny amount – use a clean cocktail stick to add a speck of colour to your mix.
  • Build the colour up gradually. It's far easier to add more paste than it is to take it away!
  • Mix or knead thoroughly to ensure you get an even, streak-free colour distribution.
  • Let the mixture sit for a few minutes before use, as the colour can deepen slightly over time.

Keeping It Fresh

  • Always use a fresh, clean utensil to take paste from the tub to avoid cross-contamination.
  • Make sure the lid is screwed on tightly after each use to stop the paste from drying out.
  • Store the tub in a cool, dark cupboard, away from direct sunlight or heat sources.
  • For best results, always check the best-before date on the bottom of the tub.

Buying Guide: Choosing the Right Food Colouring

Not sure which colour is right for your kitchen? Here’s a quick guide to help you decide.

Paste vs. Liquid

Pastes are highly concentrated and  perfect for achieving vibrant colours in icing and  fondant without changing their consistency. Liquids are better suited for colouring large volumes of liquid, like drinks or thin batters.

A Little Goes a Long Way

With a professional, concentrated gel like this 25g ocean blue food colouring paste, always start with less than you think you need. You can easily build up the intensity for perfect shade control.

Consider Your Medium

For oily mediums like chocolate, you'll need a specific oil-based colour. For almost everything else—including buttercream, fondant, royal icing, and  meringues—a water-based gel paste like this one is the perfect choice.

True to the Tub?

Remember that the colour in the pot will always look much darker than in your icing. It's a good idea to mix a small test batch to check the final shade before colouring your whole bowl.

Handling and  Staining

Highly pigmented professional blue food colouring can stain skin, clothes, and  surfaces. We always recommend wearing gloves and  protecting your work area when using it.

Frequently Asked Questions

Q: Is this PME HU317 food colour suitable for vegetarians and  vegans?

A: Yes, PME concentrated paste colours are suitable for both vegetarian and  vegan diets.

Q: Is this food colouring paste ocean blue gluten-free?

A: Absolutely. The formula is certified gluten-free, making it completely safe for coeliacs and  those with a gluten intolerance.

Q: Can I use this to colour white chocolate?

A: No, this is a water-based gel paste. To colour chocolate effectively, you need to use an oil-based food colouring, as water will cause the chocolate to seize.

Q: Will the colour fade when I bake it in a cake?

A: This is a bake-stable colour, which means it's designed to hold its vibrancy very well during baking. Extreme temperatures may cause a slight change, but it performs much better than liquid colours.

Q: How do I achieve a light, pastel blue shade?

A: It's easy! Just use a tiny amount. We recommend dipping the very tip of a clean cocktail stick into the paste and then mixing that small amount into your icing.

Q: Does this food colouring have a taste?

A: No. PME concentrated pastes are specifically formulated to be flavourless, so they won't alter the delicious taste of your creations.

Q: How much food colouring paste is in the tub?

A: This product is a 25g tub of concentrated ocean blue food colouring.

Q: What's the best way to mix it into sugarpaste or fondant?

A: Add a small speck of colour to your fondant and then knead it thoroughly. Continue kneading until the colour is evenly distributed and  you have a smooth, streak-free finish.

What Customers Are Saying

Absolutely fantastic colour. A tiny bit goes a very long way, which makes the pot last for ages. Perfect for my wedding cake business.

Laura B. – Cake Decorator, Glasgow

Really strong, beautiful blue. You do need to be careful as it can stain, but the results are worth it. Best I've used for buttercream hands down.

Tom P. – Dessert Shop, Brighton

My go-to for any blue icing. It doesn't water down the mixture like liquid colours do, so my royal icing stays perfect. Top-notch stuff.

Sarah Jenkins – Bakery Owner, Bristol

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The PME Promise: Consistency in Every Pot

For any professional baker or cake artist, consistency is currency. PME understands this better than anyone. With a rich history dedicated to the craft of cake decorating, they've built a reputation on reliability. Buying a PME paste isn't just about getting a colour; it's about buying the peace of mind that the 'Ocean Blue' you use today will be the exact same shade as the one you buy in six months. This level of quality control is vital for maintaining brand standards, fulfilling specific client requests, and  ensuring every item on your counter looks uniform and  professional. It eliminates the costly guesswork and  wasted icing that comes from inferior products, saving you time, money, and  stress in a busy kitchen environment. That's the real PME advantage.

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Why a Concentrated Paste Beats a Liquid Colour

Ever had a beautifully stiff buttercream turn into a sloppy mess after adding colour? That's usually because liquid food colouring is mostly water. Adding it to a fat-based or delicate sugar mix can break the emulsion, ruining the texture. A concentrated gel paste, like this one from PME, is completely different. It's packed with pure pigment and  very little liquid. Think of it like the difference between a watercolour paint and  a thick acrylic. The PME paste adds pure, vibrant colour without watering down your masterpiece, ensuring your icing stays stiff and  your macarons don't fail. It's all about adding the colour, not the water.

Who Should Buy This?

  • Bespoke Cake Makers: Create stunning celebration cakes with reliable, deep ocean blue hues for professional themed designs.
  • Artisan Bakeries: Add a vibrant pop of colour to iced biscuits, macarons, and  cupcakes that will stand out.
  • Culinary Schools: An essential supply for teaching professional colouring techniques in royal icing and  sugar work.
  • Passionate Home Bakers: Elevate your home baking projects to a new level with a highly concentrated, easy-to-use colour.
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