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PME
In Stock
Concentrated Paste Food Colour | Berry Red Food Colouring | 25g Tube | PME HU316
£2.67
/ exc vat
£3.20/ inc vat
- Highly Concentrated Formula
- Easy-to-Use 25g Tube
- Consistent Berry Red Hue
- Gluten-Free
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Product Overview
Here’s your secret weapon for bakes that truly pop. This PME concentrated paste food colour is a must-have for any kitchen where presentation matters. It’s designed to deliver a rich, consistent Berry Red hue without watering down your icing or batter, ensuring a professional finish every single time. It's the go-to choice for adding a splash of brilliance to your culinary creations.
Perfect for professional bakers, passionate cake decorators, and bustling dessert parlours, this colouring paste works wonders in almost any sweet treat. Whether you're colouring batches of buttercream, tinting delicate sugar paste for intricate models, or adding a vibrant blush to cake batter and cookie dough, its versatility makes it an indispensable tool in your decorating kit.
Because this is a highly concentrated berry red food colouring, a tiny amount packs a mighty punch. This 25g tube will last through countless projects, offering exceptional value and saving you from re-stocking all the time. Ready to take your bakes from bland to brilliant? This is how you do it.
Key Features and Benefits
- Highly Concentrated Formula: You only need a tiny amount for intense colour.
- Easy-to-Use 25g Tube: Allows for precise, mess-free application every single time.
- Consistent Berry Red Hue: Guarantees your bakes have a reliable, professional-looking finish.
- Gluten-Free: Makes it perfect for catering to customers with allergies.
- Alcohol-Free: Suitable for all dietary requirements and customer preferences.
- Versatile Application: Works brilliantly in royal icing, batter, and sugar paste.
- Fade-Resistant Colour: Your creations stay vibrant from the oven to display.
- PME Brand Quality: A trusted name in baking for consistent, quality results.
Technical Specifications
- Brand: PME
- SKU: HU316
- Colour: Berry Red
- Weight: 0.03kg
- Pack Size: 25g
- Format: Concentrated Gel Paste
- Dietary Information: Gluten-Free, Alcohol-Free
Expert Review and Insights
When it comes to decoration, consistency is king. PME's paste colours are a staple in my kit because they deliver a true, deep hue without altering the texture of your icing or fondant. This berry red is particularly fantastic, offering a rich, sophisticated shade that avoids that artificial look. A must-have for any serious baker.
Sophie Brooks – Chef Tools View Profile →
- The Best Bit: The paste gives intense, true colour with just a tiny dab.
- A Small Quibble: It can stain surfaces, so it's wise to protect your workspace.
Case Study: Real Business, Real Results
The Yorkshire Slice, a bustling bakery in York, needed a food colouring that would deliver a rich, deep red for their signature velvet cupcakes without fading under the warm display lights.
"We switched to the PME Berry Red paste for our entire red velvet range. The colour is so much richer and holds up beautifully all day. Customers have even commented on how appealing they look in the window!"
David Chen – Head Baker
Since making the change, sales of their red velvet cupcakes have increased by over 15%.
Installation and Maintenance Guide
First Use & Application
- Always use a clean cocktail stick or toothpick to take colour from the tube.
- This simple step prevents cross-contamination and keeps the remaining paste fresh.
- Start with a tiny amount on your toothpick – you can always add more to deepen the shade.
- Mix thoroughly into your icing or batter to ensure an even, streak-free colour distribution.
Storage & Care
- Ensure the cap is sealed tightly after each use to prevent the paste from drying out.
- Store the tube in a cool, dry place, like a cupboard, away from direct sunlight.
- Wipe the tube clean after use to avoid accidental smudges on your work surfaces.
Frequently Asked Questions
Q: Is this food colouring suitable for vegetarians?
A: Yes, this PME food colouring paste is suitable for vegetarians.
Q: Can I use this to colour chocolate?
A: No, this is a water-based paste. For colouring chocolate, you need a specific oil-based food colour to avoid it seizing.
Q: Will this colouring affect the taste of my icing?
A: No, when used as directed, the highly concentrated formula will not alter the flavour of your creations.
Q: How do I achieve a paler shade of red or a pink?
A: Simply use a much smaller amount. Start with a tiny pin-prick of colour and mix it in before adding more to reach the desired shade.
Q: Is this product gluten-free?
A: Yes, the PME HU316 is gluten-free, making it a safe choice for bakes intended for those with coeliac disease.
Q: How should I store the tube once opened?
A: Keep the cap screwed on tightly and store it in a cool, dry cupboard away from direct sunlight and heat.
Q: Can I mix this with other PME paste colours?
A: Absolutely! PME pastes are designed to be mixed, allowing you to create your own custom shades for any project.
Q: Will the colour fade after baking or in my shop display?
A: This PME concentrated food colouring is formulated to be stable and fade-resistant, keeping your bakes looking vibrant for longer.
The PME Promise: Consistency in Every Tube
For decades, PME has been the trusted partner of bakers and cake artists, from local cafés to award-winning decorators. This isn't by chance. Their reputation is built on an unwavering commitment to quality and consistency. With a product like this concentrated berry red food colouring, you're not just buying a colour; you're investing in reliability. You can trust that the shade of red you achieve today will be the same next month and next year, ensuring your signature bakes always look their best. This consistency saves time, reduces waste from mismatched batches, and ultimately builds customer trust in your own brand. It’s the peace of mind that comes from using a tool designed by professionals, for professionals.
Explore more from PMEWhy a Concentrated Paste Makes All the Difference
Ever added liquid food colouring to your icing only to find it's become runny and useless for piping? That's a common problem a concentrated paste is designed to solve. Think of it like the difference between watercolour paint and thick oil paint. The watercolour (liquid colouring) is thin and watery, and while it adds colour, it also dilutes what you mix it with. The oil paint (this concentrated paste) is dense and rich, providing intense colour without changing the consistency of your medium. This means your buttercream stays stiff enough for detailed piping and your fondant remains pliable for modelling, giving you far more creative control and a truly professional finish.
Who Should Buy This?
- Professional Cake Decorators: For creating stunning, vibrant wedding and celebration cakes with reliable, consistent colour.
- Artisan Bakeries: Add a pop of colour to macaroons, cookies, and other delicate pastries without affecting texture.
- Dessert Parlours & Cafés: Ideal for colouring buttercream, frostings, and fillings for cupcakes and signature desserts.
- Culinary Schools: An essential teaching tool for students learning the art of professional sugarcraft and decoration.
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