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Hi there, I'm Jarvis! I see you're looking at the Commercial Hand Towel | Comfort Riviera | White Cotton Towel | Mitre GT853. How can I help you with the technical specs or suitability for your business today?

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Mitre Comfort In Stock

Commercial Hand Towel | Comfort Riviera | White Cotton Towel | Mitre GT853

SKU: GT853
£8.53 / exc vat
£10.24/ inc vat
  • Luxuriously Soft Cotton
  • Highly Durable Weave
  • Regular Washing Suitable
  • Embroidery-Ready Fabric

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Product Overview

Introducing the Comfort Riviera Hand Towel from Mitre, a staple for any establishment that values quality and  guest comfort. This isn't just any towel; it's a piece of everyday luxury designed specifically for the rigours of a commercial environment. Made from beautifully soft and  absorbent cotton, it offers a premium feel that your clients will notice, whether they're in a hotel, spa, or restaurant washroom.

Perfect for businesses looking to elevate their amenities without compromising on durability, this commercial white cotton hand towel is built to last. It withstands frequent, high-temperature washing while retaining its plushness and  crisp white appearance. The classic design and  superior construction make it a versatile and  reliable choice for front-of-house washrooms, B&B guest rooms, or health club changing facilities.

With its generous size and  suitability for custom embroidery, the Mitre GT853 towel allows you to add a personal, professional touch to your service. Make a lasting impression on your guests by investing in quality they can literally feel. It’s a small detail that speaks volumes about your commitment to excellence and  provides a consistently high-end experience.

Key Features and  Benefits

  • Luxuriously Soft Cotton: Feels incredibly gentle and  premium for your guests' comfort.
  • Highly Durable Weave: Built to withstand constant use and  commercial laundering cycles.
  • Regular Washing Suitable: Stays soft and  bright white, wash after wash, without thinning.
  • Embroidery-Ready Fabric: Perfect for adding your own brand logo or bespoke monogram.
  • Generous Dimensions: Offers ample size for a proper, satisfying hand-drying experience.
  • Classic White Finish: Provides a crisp, clean, and  universally professional look.
  • Excellent Absorbency: Wicks away moisture effectively for quick and  efficient drying.
  • Mitre Comfort Quality: Trust in a leading brand known for its hospitality cotton hand towels.

Technical Specifications

  • Brand: Mitre Comfort
  • SKU: GT853
  • Dimensions: 500(W) x 1000(L)mm
  • Colour: White
  • Material: 100% Cotton
  • Type: Hand Towel
  • Durability: Commercial Grade

Expert Review and  Insights

The Mitre Comfort Riviera is a real workhorse in the world of hospitality textiles. It strikes that difficult balance between a genuinely luxurious feel and  the toughness needed for daily commercial washing. It’s noticeably softer than many budget alternatives, and  that's what guests remember. A solid investment for any venue wanting to make a good impression.

Emily Hart – Tableware Expert View Profile →

  • Pro: The texture holds up remarkably well, resisting that 'thinning' common after many washes.
  • Con: As a premium cotton towel, it may take slightly longer to dry than polycotton blends.

Case Study: Real Business, Real Results

The Portland Manor Hotel in Bath was looking to refresh their guest amenities to better reflect their recent refurbishment and  commitment to luxury. They replaced their tired, thinning towels with the Mitre Comfort Riviera range to ensure the in-room experience was consistently high-quality.

"The feedback from guests has been immediate and  overwhelmingly positive. People comment on the softness of the towels, and  it reinforces the premium feel we've worked so hard to create. They also stand up to our demanding laundry schedule brilliantly."

Robert Davies – General Manager

The hotel noted a significant increase in positive online reviews mentioning 'in-room comforts' within three months of the change.

Installation and  Maintenance Guide

Setting It Up

  • Always perform a pre-wash before first use to remove any loose fibres and  maximise absorbency.
  • Use a quality detergent but avoid using fabric softener for the first few washes as it can reduce absorbency.
  • Wash with similar colours (i.e., in a white-only load) to maintain their brilliant brightness.
  • If embroidering, ensure your provider uses a suitable backing to prevent puckering after washing.

Keeping It Going

  • Wash at the recommended temperature for hygiene without damaging the cotton fibres.
  • Do not overload the washing machine; give the towels room to tumble and  clean thoroughly.
  • Tumble dry on a medium heat setting. Over-drying can make cotton fibres brittle over time.
  • Address any pulls or snags by snipping them with scissors, not pulling, to prevent unravelling.

Buying Guide: Choosing the Right Commercial Towels

Not sure what to look for? Here’s a quick guide to selecting the perfect towels for your business.

Consider the GSM

Grams per Square Metre (GSM) indicates the towel's density. A higher GSM (like this 500gsm model) means a thicker, more absorbent, and  more luxurious-feeling towel.

Pick the Right Material

100% cotton offers superior softness and  absorbency, making it ideal for guest-facing use. Polycotton blends can be more durable and  dry faster, suiting staff areas or gyms.

Check the Hems

Look for towels with double-stitched hems. This small detail dramatically increases durability and  prevents the edges from fraying after repeated industrial washing.

Colour & Consistency

White is a classic choice for hospitality as it conveys cleanliness and  can be bleached. If choosing colours, ensure you can purchase the same dye lot in future for consistency.

Know Your User

A hand towel in a restaurant washroom has different needs from a large bath sheet in a hotel or a small, quick-drying towel in a spa. Choose the size and  type accordingly.

Frequently Asked Questions

Q: Can I add my business logo to these towels?

A: Yes, absolutely. These towels are designed to be suitable for professional embroidery, making them perfect for branding.

Q: How do these compare to regular high-street towels?

A: They are specifically constructed for commercial use, with a more durable weave and  reinforced hems to withstand frequent, high-temperature washing while maintaining softness.

Q: Will they stay soft after many washes?

A: Yes, they are made from high-quality cotton designed to retain its plush feel through countless laundry cycles when cared for correctly.

Q: Are these towels very absorbent?

A: Yes, the 100% cotton construction provides excellent absorbency for a quick and  effective drying experience.

Q: What is the best way to keep them looking bright white?

A: Washing them in white-only loads and  using a quality detergent is key. They are also suitable for use with oxygen-based bleaching agents as needed.

Q: Will they shrink in the wash?

A: All 100% cotton products may have minimal shrinkage on the first wash. Following the recommended washing and  drying temperatures will keep this to an absolute minimum.

Q: Is this a good size for a restaurant or pub washroom?

A: Yes, at 50cm x 100cm, this hand towel is a generous and  practical size for any high-end customer washroom.

Q: What does the 'Comfort Riviera' range represent?

A: Comfort Riviera is one of Mitre's signature ranges, known for offering a fantastic balance of luxurious softness and  commercial-grade durability for the hospitality industry.

What Customers Are Saying

"Absolutely fantastic quality. We use them in our restaurant's washrooms and  they've made such a difference. They wash beautifully and  feel so much more luxurious than our old ones."

Chloe Williams – The Cove Bistro, Salcombe

"A really good, solid towel for our guest house. They feel soft and  are a great size. We've embroidered our logo on them and  they look incredibly smart."

Ben Carter – The Old Rectory, York

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The Mitre Mark of Quality: A Hospitality Standard

Choosing Mitre textiles is about more than just buying a towel; it's an investment in a trusted hospitality standard. With a long-standing reputation for quality in UK hotels, spas, and  restaurants, Mitre understands the demands of a commercial environment. This goes beyond the specs. It's about the assurance that your towels will look and  feel fantastic for guest after guest, reducing your long-term replacement costs and  eliminating the inconsistencies that come with less reliable brands. A premium, commercial white cotton hand towel like the Comfort Riviera directly impacts guest perception, subtly reinforcing your venue's commitment to quality in every detail. It’s this consistency and  reliability that builds brand trust—both for Mitre and  for your own business.

Explore more from Mitre Comfort

What Makes a Commercial Towel 'Highly Durable'?

You might wonder what makes this luxury commercial hand towel different from a high-street one that also feels soft. The secret is in the construction, which is designed for a life of hard work. Think of it like the difference between a family car's tyres and  a lorry's tyres. Both are made of rubber, but one is engineered for thousands of miles under heavy load.

This Mitre GT853 cotton towel uses a specialised weave with robust, high-tensile strength threads. This means it can endure the high temperatures and  powerful detergents of commercial laundry without fraying or losing its structure. The hems are typically double-stitched to prevent them from unravelling, which is often the first point of failure in standard towels. So, 'highly durable' means you're investing in a product that maintains its quality and  integrity, saving you money on replacements in the long run.

Who Should Buy This?

  • Boutique Hotels & B&Bs: Enhance your guest bathrooms with a touch of luxury that feels far from standard issue.
  • Upscale Restaurants: Provide a premium experience in your washrooms that matches the quality of your dining room.
  • Day Spas & Health Clubs: Offer soft, absorbent towels that provide genuine comfort to clients post-treatment or workout.
  • High-End Corporate Offices: Impress clients and  staff by upgrading your executive washroom facilities with superior amenities.
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