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Commercial Refrigerated Display Merchandiser, 1935mm Wide, Glass Front, LED Lighting, Multiplexible | SKU 1935mm Wide Refrigerated Merchandise

SKU: PL-VBR18R
£5,309.99 / exc vat
£6,371.99/ inc vat

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  • AISI 304 Stainless Steel Deck
  • Front Hinged Tempered Glass
  • Brilliant LED Lighting
  • Sliding Rear Doors
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Product Overview

Stepping up your food presentation is a breeze with the Infrico VBR18R. This isn't just a fridge; it's a sleek, modern stage for your fresh sandwiches, drinks, and  deli items. Designed in Europe with an eye for style and  a mind for performance, this unit makes your products look utterly irresistible, drawing customers in from the moment they walk through your door.

Perfect for busy delis, bustling cafes, farm shops, and  convenience stores, this commercial refrigerated display merchandiser is built to perform under pressure. Its generous 1935mm width provides ample space, while the brilliant LED lighting under each shelf ensures every single item, from the top shelf to the bottom, is shown in its best possible light. The robust AISI 304 stainless steel construction means it's tough enough for the daily grind of a commercial kitchen or shop floor.

With customisable colour trims to match your brand's aesthetic and  a clever multiplexible design, you can create a seamless, high-end display that looks custom-built. Staff will appreciate the easy-to-use sliding rear doors for quick restocking, and  you'll love how it transforms your grab-and-go service. It’s time to let your products do the talking.

Key Features and  Benefits

  • AISI 304 Stainless Steel Deck: Built to last and  incredibly easy to keep clean.
  • Front Hinged Tempered Glass: Makes deep cleaning simple, keeping your display sparkling.
  • Brilliant LED Lighting: Illuminates every product perfectly to boost impulse buys.
  • Sliding Rear Doors: Allows for quick and  easy restocking during busy periods.
  • Multiplexible Design: Lets you join units together for a seamless counter run.
  • Wide Temperature Range (+4°C to +8°C): Keeps a variety of foods perfectly chilled and  safe.
  • Eco-Friendly R290 Refrigerant: A greener choice that's also highly energy efficient.
  • 13 Amp Plug Supply: No special wiring needed, just plug it in and  go.

Technical Specifications

  • Brand: Infrico
  • SKU: VBR18R
  • Dimensions: 1300 x 1935 x 810 mm (H x W x D)
  • Weight: 212 kg
  • Power: 1340W
  • Power Supply: 13 amp plug (single phase)
  • Temperature Range: +4°C to +8°C
  • Refrigerant: R290
  • Climate Class: 4
  • Colour: Choice of 15 trim decor finishes
  • Material: AISI 304 stainless steel deck, anodized aluminium profiles
  • Access: Sliding doors to the rear

Expert Review and  Insights

The Infrico VBR18R is a real workhorse with showroom looks. It's clear that Infrico has focused on both build quality and  presentation. The LED lighting is exceptionally well-placed, and  the stainless steel deck feels premium. It’s a solid investment for any business serious about its fresh food display, combining robust European engineering with genuine visual appeal.

Liam Sinclair – Refrigeration Expert View Profile →

  • Pro: The lighting is a standout, making products look vibrant and  appealing.
  • Con: At 212kg, it’s a heavy unit requiring careful planning for installation.

Case Study: Real Business, Real Results

"The Corner Slice," a popular artisan bakery in Cheltenham, needed to replace its dated and  inefficient chiller. They wanted a unit that not only performed better but also matched their modern, rustic aesthetic to better display their premium sandwiches and  cakes.

"The new Infrico display is fantastic. It's made our front-of-house look so much more professional. We chose a slate grey trim that fits our branding perfectly, and  the products just pop under the LED lights. It’s so much easier for customers to see what’s on offer."

Robert Hughes – Owner, The Corner Slice

Since installation, the bakery has seen a 30% increase in sales of chilled items, attributing it directly to the improved visibility and  presentation.

Installation and  Maintenance Guide

Setting It Up

  • Ensure the final location is a firm, level surface that can support the unit's 212kg weight.
  • Leave adequate space around the unit, especially at the back, for ventilation to prevent overheating.
  • Once in position, let the unit stand for at least 4 hours before plugging in to allow the refrigerant to settle.
  • Plug into a standard 13 amp socket; no specialist electrical work is required.

Keeping It Going

  • Regularly wipe the interior and  glass with a food-safe cleaner to maintain hygiene and  visibility.
  • Use a soft brush or vacuum to gently clean the condenser coils every month to ensure efficient operation.
  • Check the door seals periodically to make sure they are clean and  creating a tight seal to save energy.
  • Avoid using abrasive cloths or harsh chemicals on the stainless steel surfaces to prevent scratching.

Buying Guide: Choosing the Right Commercial Refrigerated Display Merchandiser

Not sure which display fridge is right for your space? Here are a few key things to consider before you decide.

Size & Capacity

Measure your space carefully, including doorways for delivery. Think about how much stock you need to display at peak times—a bigger unit isn't always better if it looks half-empty.

Temperature Needs

This unit is ideal for general-purpose chilling (+4°C to +8°C). If you're selling raw meat or specific deli items, check you don't need a lower temperature range.

Lighting is Key

Good lighting sells products. LED is the standard now as it's energy-efficient, long-lasting, and  doesn't produce heat that could affect the food.

Staff vs. Self-Service

This model has rear-loading doors, making it perfect for staff-served counters. If you want customers to help themselves, you'd need a front-opening grab-and-go model.

Power & Placement

Check you have a standard 13-amp socket nearby. Also, consider airflow—refrigeration units need space to breathe to work efficiently and  avoid breaking down.

Frequently Asked Questions

Q: How do I clean the front glass?

A: The front tempered glass is hinged, allowing it to tilt forward for easy access and  thorough cleaning with a suitable glass cleaner.

Q: Can I adjust the temperature?

A: Yes, the unit has a digital controller that allows you to set the temperature precisely within its +4°C to +8°C range.

Q: What kind of products is this display best for?

A: It's ideal for pre-packaged sandwiches, wraps, salads, bottled drinks, yoghurts, cakes, and  other chilled grab-and-go items.

Q: Do the shelves have LED lights?

A: Yes, each shelf is fitted with its own LED lighting strip to ensure products are illuminated evenly from top to bottom.

Q: Is this unit noisy when it's running?

A: Commercial refrigeration units do produce some noise from the compressor and  fans, but this model is designed for front-of-house use and  operates at a standard level for its class.

Q: What does 'Climate Class 4' mean?

A: Climate Class 4 means the unit is designed to operate effectively in ambient temperatures of up to 30°C and  55% relative humidity, making it suitable for most UK commercial environments.

Q: Can I get this in a different colour to match my shop?

A: Absolutely. This model comes with a choice of 15 different colour finishes for the trim, allowing you to customise it to your brand's decor.

Q: What is R290 refrigerant?

A: R290 (propane) is a natural, non-toxic refrigerant with a very low Global Warming Potential (GWP). It's an environmentally friendly and  highly efficient alternative to older HFC refrigerants.

What Customers Are Saying

"An absolutely brilliant glass front display fridge. It looks the business and  keeps everything at the perfect temperature. Our customers have commented on how great everything looks!"

Gemma F. – Coffee Shop in York

"This was a big purchase for our village shop, but it's paid for itself. It’s solid, reliable, and  the sliding doors at the back are a lifesaver during the lunchtime rush."

David Chen – Convenience Store, Norwich

"We bought two and  multiplexed them for our deli counter. The finish is seamless and  it looks like one huge, custom unit. Very impressed with the quality."

Fatima Khan – Delicatessen in Birmingham

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The Infrico Promise: Reliability Meets European Craftsmanship

Beyond the impressive list of features, choosing an Infrico unit is an investment in operational peace of mind. With decades of experience, Infrico has built a reputation across Europe for producing robust, reliable equipment that stands up to the rigours of a busy commercial setting. This commercial glass door merchandiser fridge isn't just about looking good; it's about consistent, day-in, day-out performance. The use of high-grade AISI 304 stainless steel and  quality components means fewer worries about corrosion or breakdowns. Furthermore, the commitment to energy efficiency, through features like LED lighting and  R290 refrigerant, translates into tangible savings on your electricity bills over the unit's lifespan. For a business owner, that means a lower total cost of ownership and  a dependable asset that enhances your food presentation and  protects your stock without fuss.

Explore more from Infrico

Seamless Style: What 'Multiplexible' Really Means

Ever wondered how large stores get that long, continuous run of refrigerated display cabinets without any ugly gaps or seams? That's the magic of a multiplexible design. Think of it like professional-grade Lego for your shop. A 'multiplexible display chiller' like this one has specially designed ends that allow you to join it directly to another compatible unit.

This means you can create a bespoke-looking, wall-to-wall refrigerated display that perfectly fits your space. Instead of having two or three separate fridges with chunky sides breaking up the view, you get one sleek, uninterrupted line. It's the secret to achieving that high-end, architectural look you see in top supermarkets and  food halls, giving your customers a panoramic view of all your delicious offerings.

Who Should Buy This?

  • Bustling Delicatessens

    Perfect for showcasing charcuterie, gourmet sandwiches, and  fresh salads in a stylish, accessible upright refrigerated display unit.

  • Independent Supermarkets

    Ideal for creating an attractive grab-and-go section for pre-packaged meals, drinks, and  dairy products.

  • Modern Farm Shops

    Elegantly displays local cheeses, pies, and  fresh produce, reflecting the quality of the goods within.

  • High-Street Cafés

    A fantastic way to merchandise cakes, pastries, and  bottled drinks to tempt customers queuing for coffee.

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