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Box of 6

Blue Dinner Plate | Avebury Ceramic Tableware | 260mm | Utopia GM078

Box of 6

£163.68

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£122.76 / exc vat

£147.31/ inc vat

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Overview Features Specifications Reviews Compare Guide FAQ

Product Overview

Stepping up your tableware game? Introducing the Avebury blue dinner plate 260mm from Utopia, a fantastic piece that perfectly blends rustic charm with the toughness required for a bustling commercial kitchen. It's designed to capture the classic, nostalgic feel of traditional enamelware but is crafted from robust stoneware, so you get all the style without the worry of chipping.

This plate is an ideal choice for cafés, gastropubs, and restaurants aiming to create a warm, authentic dining atmosphere. The generous 260mm size is perfect for plating main courses, while the distinctive blue rim and unique glaze imperfections on each piece provide a handcrafted look that makes your food pop. It’s not just a plate; it’s a canvas for your culinary creations.

Built for the real world of hospitality, this commercial blue dinner plate is fully dishwasher safe, making cleanup a breeze during and after a busy service. If you want tableware that tells a story and stands up to the demands of daily use, the Avebury collection is a brilliant investment that your customers will notice and love.

Key Features and Benefits

Durable Stoneware: Offers excellent strength and resilience for busy service environments.
Enamel-Style Finish: Provides a classic, rustic look without the fragility of real enamel.
Distinctive Blue Rim: Adds a pop of colour and a stylish frame for food presentation.
Unique Glaze Imperfections: Ensures no two plates are identical, adding authentic character.
Fully Dishwasher Safe: Allows for quick and easy cleaning in commercial dishwashers.
Generous 260mm Size: A versatile and standard size perfect for main courses.
Box of 6: Conveniently packaged for professional kitchen and restaurant use.
Trusted Utopia Brand: A name known for quality and design in hospitality tableware.

Technical Specifications

Brand: Utopia
SKU: GM078
Diameter: 260mm / 10"
Material: Stoneware
Colour: White with Blue Rim
Weight (per piece): 11g
Box Quantity: 6
Dishwasher Safe: Yes
Design: Mimics traditional enamel with unique glaze imperfections

The Utopia Touch: Style That Endures

Choosing Utopia tableware is an investment in more than just a product; it’s an investment in your brand's presentation. For years, Utopia has been a trusted name in the UK hospitality industry, mastering the art of creating crockery that is as tough as it is beautiful. The Avebury collection is a prime example of this philosophy. By focusing on durable materials like high-quality stoneware and innovative glazes, Utopia delivers a long-term value that goes beyond the initial purchase. These plates are built to withstand the relentless cycle of a commercial kitchen, reducing the frequency and cost of replacements. More importantly, their distinctive, on-trend design elevates the customer experience, making every meal more memorable and shareable. This focus on aesthetic appeal combined with workhorse reliability is what sets Utopia apart, helping you serve up excellence, day after day.

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Expert Review and Insights

The trend for authentic, slightly imperfect tableware is massive right now, and the Avebury range nails it. It gives you that sought-after rustic, handcrafted feel without the impracticalities of vintage pieces. It’s a very clever way for a venue to add warmth and character to the table, making the dining experience feel more personal and high-end.

Emily Hart – Tableware View Profile →

Standout Aesthetics: The reactive glaze and blue rim look brilliant in person.
Unique Finish: The intentional imperfections might not suit venues that require absolute uniformity.

Who Should Buy This?

Gastropubs & Bistros: The perfect foundation for serving up hearty mains, from classic pies to gourmet burgers.
Independent Cafés: Elevate your brunch and lunch offerings on a plate that looks fantastic on Instagram.
Boutique Hotels: Add a touch of curated style to your in-house restaurant or room service dining.
Seaside Restaurants: The coastal-inspired blue rim beautifully complements fresh seafood dishes and nautical themes.

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Case Study: Real Business, Real Results

The Copper Kettle in Bakewell, Peak District, wanted to refresh their tableware to better reflect their cosy, modern-country aesthetic. Their plain white plates felt clinical and were prone to chipping, so they switched to the Utopia Avebury range.

"Our customers immediately noticed the difference. The Avebury plates have a lovely weight and a handcrafted quality that makes our food feel even more special. They're also incredibly tough and handle our busy dishwasher cycles without an issue."

Michael Davies – Owner

The switch has significantly enhanced their food presentation, contributing to a 25% increase in positive online reviews mentioning the overall atmosphere and dining experience.

More Than a Flaw: The Charm of a Reactive Glaze

Ever wondered what 'imperfections are an integral feature' really means? It's all down to a clever technique called reactive glazing. Unlike a standard, uniform coating, a reactive glaze contains special elements that transform and create unique patterns when fired in the kiln at high temperatures. Think of it like the natural grain in a piece of oak or the veining in marble – it’s a signature of authenticity.

This process ensures that while your plates all belong to the same stunning family, each one has its own subtle, one-of-a-kind character. It’s the secret behind that sought-after, handcrafted look, and it saves your tables from looking sterile and mass-produced. It's not a defect; it's design by detail.

Installation and Maintenance Guide

Setting It Up

Upon delivery, unpack the box carefully and inspect each plate for any damage that may have occurred in transit.
Before first use, run the plates through a hot cycle in your commercial dishwasher or wash thoroughly by hand.
Stack carefully on shelves, ideally with felt dividers if space is tight, to protect the glazed finish.
Allow plates to cool to room temperature after washing before stacking to prevent thermal shock.

Keeping It Going

These plates are designed for commercial dishwashers, making for a fast and hygienic clean-up.
Avoid using harsh metal scourers or abrasive cleaners, which can scratch the glaze over time.
When clearing tables, try not to scrape plates heavily with metal cutlery to maintain the surface.
Regularly check for any deep chips or cracks and remove any damaged items from service to ensure customer safety.

Buying Guide: Choosing the Right Crockery

Not sure what fits best for your establishment? Choosing the right tableware is about balancing looks, price, and practicality. Here are a few tips to guide you.

Material Matters

Stoneware, like this Avebury plate, offers great durability and a rustic feel. Porcelain is finer, while earthenware is more casual. Match the material to your venue's vibe and durability needs.

Size and Shape

A 260mm (10") plate is a brilliant all-rounder for main courses. Consider how it will fit with side plates, bowls, and even your dishwasher racks to ensure a practical fit for your operation.

Style and Colour

Your crockery is a key part of your brand's story. A unique design like this restaurant blue ceramic plate enhances food presentation and reinforces your establishment's identity and theme.

Stackability and Storage

In a tight kitchen, space is gold. Check that your chosen plates stack securely without wobbling to maximise storage and minimise the risk of breakage.

Commercial-Grade Durability

Look for features like 'chip-resistant edges' or 'fully vitrified' stoneware. Being dishwasher, microwave, and oven safe is a huge bonus for a versatile and efficient kitchen.

See all Utopia Crockery

Frequently Asked Questions

Q: Are these plates sold individually?

A: The Utopia GM078 blue dinner plate is supplied in a convenient box of 6, making it easy to stock up for professional use.

Q: Is the blue rim a separate paint that could chip off?

A: No, the blue rim is an integral part of the high-temperature glaze, meaning it's fused to the plate and won't peel or flake off with use or washing.

Q: What does 'integral imperfections' actually mean? Will my plates look faulty?

A: Not at all. It means that the reactive glaze creates subtle, unique variations on each plate, giving them an authentic, handcrafted look rather than a uniform, mass-produced appearance.

Q: Is the 11g weight correct? They seem very light.

A: The manufacturer's specification lists the weight per piece at 11g. Stoneware plates do vary, but this model is designed to be lightweight.

Q: Can I use these plates in a microwave?

A: Yes, stoneware is generally microwave safe. However, as with all ceramics, it's best to avoid sudden extreme temperature changes, like going from a fridge to a hot microwave.

Q: Is 260mm the inside diameter or the overall size?

A: 260mm, or 10 inches, is the overall external diameter of the plate from rim to rim, making it a standard size for main courses.

Q: What is the difference between stoneware and regular ceramic?

A: Stoneware is a type of ceramic that is fired at a high temperature, making it more durable, less porous, and more chip-resistant than other ceramics like earthenware.

Q: Will the pattern vary a lot between plates?

A: The variations are subtle and consistent with the overall design. All plates will clearly belong to the same set, but with minor individual characteristics that enhance their charm.

What Customers Are Saying

"Absolutely brilliant plates. They feel premium, look fantastic and have completely elevated our table setting. The Avebury crockery plate is a winner!"

Chloe B. – The Corner House Bistro, York

"A really stylish and durable ceramic dinner plate 260mm. The blue rim is a great touch. A couple of the plates had slightly different patterns, but that just adds to the charm."

Ben Williams – Pub Landlord, The Cotswolds

"We bought these for our new farm shop café and they are perfect. Sturdy enough for constant use and they look wonderful. Highly recommended."

Fiona Grant – Farm Shop Owner, Perthshire

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